{"product_id":"echinacea-purple-coneflower","title":"Echinacea Purple Coneflower","description":"\u003cdiv class=\"product-description\"\u003e\n\u003ch1 style=\"text-align: center;\"\u003eEchinacea Purple Coneflower Seeds\u003c\/h1\u003e\n\u003cp\u003eFew plants define the summer garden quite like the Purple Coneflower. Echinacea purpurea is a tough, reliable perennial that produces large, daisy-like flowers with drooping magenta-pink petals surrounding a prominent, coppery-orange central cone. It is iconic, architectural, and completely loved by wildlife.\u003c\/p\u003e\n\u003cp\u003eNative to the North American prairies, this plant is built for resilience. It stands tall on sturdy stems that rarely need staking, blooming tirelessly from mid-summer right through to the first frosts. It is the perfect choice for a low-maintenance border, a wildflower meadow, or a dedicated \"pollinator station\" in your garden.\u003c\/p\u003e\n\u003cbr\u003e\n\u003ch3\u003eRead More\u003c\/h3\u003e\n\u003cdetails style=\"border: 1px solid #e0e0e0; border-radius: 8px; padding: 16px; margin-bottom: 12px; background-color: #fafafa; transition: all 0.3s ease;\"\u003e\n\u003csummary style=\"color: #005bd3; cursor: pointer; font-weight: 600; font-size: 1.05em; margin: -16px; padding: 16px; border-radius: 8px; list-style: none; display: flex; align-items: center; transition: background-color 0.2s ease;\"\u003e\u003cspan style=\"margin-right: 10px; font-size: 1.2em;\"\u003e🌿\u003c\/span\u003e \u003cspan\u003eUnderstanding the Plant\u003c\/span\u003e\u003c\/summary\u003e\n\u003cdiv style=\"padding: 20px 0 4px 0;\"\u003e\n\u003cp\u003e\u003cem\u003eEchinacea purpurea\u003c\/em\u003e is a robust \u003cstrong\u003eHardy Herbaceous Perennial\u003c\/strong\u003e (H5). It is perfectly suited to the UK climate, dying back to its crown in winter and re-emerging with increased vigour each spring. As the plant matures over 2-3 years, the clumps become larger and more floriferous.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe \"Cone\" Architecture:\u003c\/strong\u003e The central coppery cone is not just for show; it is composed of hundreds of tiny fertile florets. This structure provides an ideal \"landing pad\" for butterflies and bees, allowing them to forage efficiently. In autumn, these cones harden and turn black, providing architectural winter interest and a vital seed source for goldfinches.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eresilient Root System:\u003c\/strong\u003e Echinacea develops a deep taproot, which makes it exceptionally drought-tolerant once established. It is an essential component of the \"New Perennial\" or \"Prairie Style\" movement, valued for its ability to provide structure and colour during the hottest months of the year.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails style=\"border: 1px solid #e0e0e0; border-radius: 8px; padding: 16px; margin-bottom: 12px; background-color: #fafafa; transition: all 0.3s ease;\"\u003e\n\u003csummary style=\"color: #005bd3; cursor: pointer; font-weight: 600; font-size: 1.05em; margin: -16px; padding: 16px; border-radius: 8px; list-style: none; display: flex; align-items: center; transition: background-color 0.2s ease;\"\u003e\u003cspan style=\"margin-right: 10px; font-size: 1.2em;\"\u003e🌱\u003c\/span\u003e \u003cspan\u003eGrowing Guide\u003c\/span\u003e\u003c\/summary\u003e\n\u003cdiv style=\"padding: 20px 0 4px 0;\"\u003e\n\u003cp\u003eEchinacea is straightforward to grow from seed but requires a sunny start and well-drained conditions to thrive.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to Sow:\u003c\/strong\u003e\u003cbr\u003eSow indoors from \u003cstrong\u003eFebruary to April\u003c\/strong\u003e. Surface sow the seeds onto moist seed compost and cover with only a very fine dusting of vermiculite; the seeds \u003cstrong\u003erequire light to germinate\u003c\/strong\u003e. Keep at a constant 20°C. If germination is slow after 3 weeks, move the tray to a refrigerator (approx. 4°C) for 2 weeks to simulate winter (stratification) before returning to the warmth.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhere to Plant:\u003c\/strong\u003e\u003cbr\u003eThey demand \u003cstrong\u003efull sun\u003c\/strong\u003e and thrive in soil that is moderately fertile and well-drained. While they are tolerant of poor soil, \u003cstrong\u003edrainage is critical\u003c\/strong\u003e; they will struggle in heavy, waterlogged clay over winter. If your soil is dense, we recommend adding grit to the planting hole or growing in raised beds.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOngoing Care:\u003c\/strong\u003e\u003cbr\u003eWhile plants may flower lightly in their first year, they are true stars from their second season onwards. Deadheading spent blooms will encourage the production of fresh flower stems through to October. However, leave the final flush of \"cones\" standing over winter to provide striking silhouettes and a food source for garden birds.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails style=\"border: 1px solid #e0e0e0; border-radius: 8px; padding: 16px; margin-bottom: 12px; background-color: #fafafa; transition: all 0.3s ease;\"\u003e\n\u003csummary style=\"color: #005bd3; cursor: pointer; font-weight: 600; font-size: 1.05em; margin: -16px; padding: 16px; border-radius: 8px; list-style: none; display: flex; align-items: center; transition: background-color 0.2s ease;\"\u003e\u003cspan style=\"margin-right: 10px; font-size: 1.2em;\"\u003e📋\u003c\/span\u003e \u003cspan\u003ePlant Specifications\u003c\/span\u003e\u003c\/summary\u003e\n\u003cdiv style=\"padding: 20px 0 4px 0;\"\u003e\n\u003ctable style=\"width: 100%; border-collapse: collapse; border: 1px solid #ddd;\"\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd; background-color: #f9f9f9;\"\u003e\u003cstrong\u003eBotanical Name\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd;\"\u003e\u003cem\u003eEchinacea purpurea\u003c\/em\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd; background-color: #f9f9f9;\"\u003e\u003cstrong\u003eCommon Name\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd;\"\u003ePurple Coneflower\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd; background-color: #f9f9f9;\"\u003e\u003cstrong\u003ePlant Type\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd;\"\u003eHardy Perennial\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd; background-color: #f9f9f9;\"\u003e\u003cstrong\u003eHardiness\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd;\"\u003e\n\u003cstrong\u003eH5\u003c\/strong\u003e (Hardy through most UK winters)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd; background-color: #f9f9f9;\"\u003e\u003cstrong\u003eLight Requirements\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd;\"\u003eFull Sun ☀️\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd; background-color: #f9f9f9;\"\u003e\u003cstrong\u003eHeight\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd;\"\u003e90cm - 120cm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd; background-color: #f9f9f9;\"\u003e\u003cstrong\u003eSpread\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd;\"\u003e45cm - 60cm\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd; background-color: #f9f9f9;\"\u003e\u003cstrong\u003eSpacing\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd;\"\u003ePlant 45cm apart\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd; background-color: #f9f9f9;\"\u003e\u003cstrong\u003eFlowering Period\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd;\"\u003eJuly to October\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd; background-color: #f9f9f9;\"\u003e\u003cstrong\u003ePerfect For\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd;\"\u003e🦋 Butterfly \u0026amp; Bee Magnet\u003cbr\u003e🌾 Prairie \u0026amp; Meadow Planting\u003cbr\u003e✂️ Long-Lasting Cut Flowers\u003cbr\u003e🏰 Architectural Structure\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd; background-color: #f9f9f9;\"\u003e\u003cstrong\u003eSeeds per Packet\u003c\/strong\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 10px; border: 1px solid #ddd;\"\u003eApproximately 50 seeds\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails style=\"border: 1px solid #e0e0e0; border-radius: 8px; padding: 16px; margin-bottom: 12px; background-color: #fafafa; transition: all 0.3s ease;\" open=\"\"\u003e\n\u003csummary style=\"color: #005bd3; cursor: pointer; font-weight: 600; font-size: 1.05em; margin: -16px; padding: 16px; border-radius: 8px; list-style: none; display: flex; align-items: center; transition: background-color 0.2s ease;\"\u003e\u003cspan style=\"margin-right: 10px; font-size: 1.2em;\"\u003e🤝\u003c\/span\u003e \u003cspan\u003eBeautiful Garden Combinations\u003c\/span\u003e\u003c\/summary\u003e\n\u003cdiv style=\"padding: 20px 0 4px 0;\"\u003e\n\u003cp\u003eEchinacea is the queen of the \"Prairie Style\" border. Pair it with these available partners from our collection:\u003c\/p\u003e\n\u003cul style=\"list-style-type: none; padding-left: 0;\"\u003e\n\u003cli style=\"margin-bottom: 15px;\"\u003e\n\u003cspan style=\"font-size: 1.3em;\"\u003e🍂\u003c\/span\u003e \u003cstrong\u003eRudbeckia 'Autumn Forest':\u003c\/strong\u003e The Warm Contrast. The rich, mahogany-gold petals of this Rudbeckia create a stunning autumnal glow against the cool magenta-pink of the Echinacea. Both are stamina-rich, sun-loving partners that keep the garden alive with colour into October.\u003c\/li\u003e\n\u003cli style=\"margin-bottom: 15px;\"\u003e\n\u003cspan style=\"font-size: 1.3em;\"\u003e💙\u003c\/span\u003e \u003cstrong\u003eSalvia 'Victoria Blue' :\u003c\/strong\u003e The Texture Pair. The upright, vertical indigo spikes of the Salvia provide a brilliant structural counterpoint to the broad, flat daisy heads of the Echinacea. Together, they create a high-contrast, bee-heavy display that looks spectacular in the late summer sun.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdetails style=\"border: 1px solid #e0e0e0; border-radius: 8px; padding: 16px; margin-bottom: 12px; background-color: #fafafa; transition: all 0.3s ease;\"\u003e\n\u003csummary style=\"color: #005bd3; cursor: pointer; font-weight: 600; font-size: 1.05em; margin: -16px; padding: 16px; border-radius: 8px; list-style: none; display: flex; align-items: center; transition: background-color 0.2s ease;\"\u003e\u003cspan style=\"margin-right: 10px; font-size: 1.2em;\"\u003e📅\u003c\/span\u003e \u003cspan\u003eSowing \u0026amp; Flowering Calendar\u003c\/span\u003e\u003c\/summary\u003e\n\u003cdiv style=\"padding: 20px 0 4px 0;\"\u003e\n\u003cp style=\"margin-bottom: 20px; color: #666; font-size: 0.95em;\"\u003e\u003cem\u003eSow indoors in spring to establish architectural clumps that will bloom reliably from mid-summer until the first frosts.\u003c\/em\u003e\u003c\/p\u003e\n\u003cdiv style=\"overflow-x: auto; -webkit-overflow-scrolling: touch;\"\u003e\n\u003ctable style=\"width: 100%; border-collapse: separate; border-spacing: 0; border: 1px solid #d0d0d0; border-radius: 8px; overflow: hidden; font-size: 0.9em; min-width: 300px; box-shadow: 0 2px 4px rgba(0,0,0,0.05);\"\u003e\n\u003cthead\u003e\n\u003ctr style=\"background: linear-gradient(to bottom, #f8f9fa, #e9ecef);\"\u003e\n\u003cth style=\"padding: 14px 10px; border-bottom: 2px solid #d0d0d0; border-right: 1px solid #e0e0e0; text-align: left; position: sticky; left: 0; background: linear-gradient(to bottom, #f8f9fa, #e9ecef); z-index: 10; max-width: 100px; font-weight: 600; color: #2c3e50;\"\u003eMonth\u003c\/th\u003e\n\u003cth style=\"padding: 14px 8px; border-bottom: 2px solid #d0d0d0; border-right: 1px solid #e0e0e0; text-align: center; min-width: 35px; font-weight: 600; color: #2c3e50;\"\u003eJ\u003c\/th\u003e\n\u003cth style=\"padding: 14px 8px; border-bottom: 2px solid #d0d0d0; border-right: 1px solid #e0e0e0; text-align: center; min-width: 35px; font-weight: 600; color: #2c3e50;\"\u003eF\u003c\/th\u003e\n\u003cth style=\"padding: 14px 8px; border-bottom: 2px solid #d0d0d0; border-right: 1px solid #e0e0e0; text-align: center; min-width: 35px; font-weight: 600; color: #2c3e50;\"\u003eM\u003c\/th\u003e\n\u003cth style=\"padding: 14px 8px; border-bottom: 2px solid #d0d0d0; border-right: 1px solid #e0e0e0; text-align: center; min-width: 35px; font-weight: 600; color: #2c3e50;\"\u003eA\u003c\/th\u003e\n\u003cth style=\"padding: 14px 8px; border-bottom: 2px solid #d0d0d0; border-right: 1px solid #e0e0e0; text-align: center; min-width: 35px; font-weight: 600; color: #2c3e50;\"\u003eM\u003c\/th\u003e\n\u003cth style=\"padding: 14px 8px; border-bottom: 2px solid #d0d0d0; border-right: 1px solid #e0e0e0; text-align: center; min-width: 35px; font-weight: 600; color: #2c3e50;\"\u003eJ\u003c\/th\u003e\n\u003cth style=\"padding: 14px 8px; border-bottom: 2px solid #d0d0d0; border-right: 1px solid #e0e0e0; text-align: center; min-width: 35px; font-weight: 600; color: #2c3e50;\"\u003eJ\u003c\/th\u003e\n\u003cth style=\"padding: 14px 8px; border-bottom: 2px solid #d0d0d0; border-right: 1px solid #e0e0e0; text-align: center; min-width: 35px; font-weight: 600; color: #2c3e50;\"\u003eJ\u003c\/th\u003e\n\u003cth style=\"padding: 14px 8px; border-bottom: 2px solid #d0d0d0; border-right: 1px solid #e0e0e0; text-align: center; min-width: 35px; font-weight: 600; color: #2c3e50;\"\u003eA\u003c\/th\u003e\n\u003cth style=\"padding: 14px 8px; border-bottom: 2px solid #d0d0d0; border-right: 1px solid #e0e0e0; text-align: center; min-width: 35px; font-weight: 600; color: #2c3e50;\"\u003eS\u003c\/th\u003e\n\u003cth style=\"padding: 14px 8px; border-bottom: 2px solid #d0d0d0; border-right: 1px solid #e0e0e0; text-align: center; min-width: 35px; font-weight: 600; color: #2c3e50;\"\u003eO\u003c\/th\u003e\n\u003cth style=\"padding: 14px 8px; border-bottom: 2px solid #d0d0d0; border-right: 1px solid #e0e0e0; text-align: center; min-width: 35px; font-weight: 600; color: #2c3e50;\"\u003eN\u003c\/th\u003e\n\u003cth style=\"padding: 14px 8px; border-bottom: 2px solid #d0d0d0; text-align: center; min-width: 35px; font-weight: 600; color: #2c3e50;\"\u003eD\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody style=\"background-color: #ffffff;\"\u003e\n\u003ctr style=\"transition: background-color 0.2s ease;\"\u003e\n\u003ctd style=\"padding: 14px 10px; border-bottom: 1px solid #e8e8e8; border-right: 1px solid #e8e8e8; position: sticky; left: 0; background-color: #fff; z-index: 10; font-size: 0.9em; font-weight: 500; color: #2c3e50;\"\u003eSow Indoors\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-bottom: 1px solid #e8e8e8; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-bottom: 1px solid #e8e8e8; border-right: 1px solid #e8e8e8; text-align: center; background: linear-gradient(135deg, #d4edda 0%, #c3e6cb 100%); font-size: 1.1em;\"\u003e✓\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-bottom: 1px solid #e8e8e8; border-right: 1px solid #e8e8e8; text-align: center; background: linear-gradient(135deg, #d4edda 0%, #c3e6cb 100%); font-size: 1.1em;\"\u003e✓\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-bottom: 1px solid #e8e8e8; border-right: 1px solid #e8e8e8; text-align: center; background: linear-gradient(135deg, #d4edda 0%, #c3e6cb 100%); font-size: 1.1em;\"\u003e✓\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-bottom: 1px solid #e8e8e8; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-bottom: 1px solid #e8e8e8; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-bottom: 1px solid #e8e8e8; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-bottom: 1px solid #e8e8e8; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-bottom: 1px solid #e8e8e8; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-bottom: 1px solid #e8e8e8; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-bottom: 1px solid #e8e8e8; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-bottom: 1px solid #e8e8e8; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-bottom: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"transition: background-color 0.2s ease;\"\u003e\n\u003ctd style=\"padding: 14px 10px; border-right: 1px solid #e8e8e8; position: sticky; left: 0; background-color: #fff; z-index: 10; font-size: 0.9em; font-weight: 500; color: #2c3e50;\"\u003eFlowering\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-right: 1px solid #e8e8e8; text-align: center; background: linear-gradient(135deg, #fce4ec 0%, #f8bbd0 100%); font-size: 1.1em;\"\u003e✓\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-right: 1px solid #e8e8e8; text-align: center; background: linear-gradient(135deg, #fce4ec 0%, #f8bbd0 100%); font-size: 1.1em;\"\u003e✓\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-right: 1px solid #e8e8e8; text-align: center; background: linear-gradient(135deg, #fce4ec 0%, #f8bbd0 100%); font-size: 1.1em;\"\u003e✓\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-right: 1px solid #e8e8e8; text-align: center; background: linear-gradient(135deg, #fce4ec 0%, #f8bbd0 100%); font-size: 1.1em;\"\u003e✓\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; border-right: 1px solid #e8e8e8; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003ctd style=\"padding: 14px 8px; text-align: center; background-color: #ffffff;\"\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\u003cdiv style=\"background-color: #fff9f9; border: 1px solid #ffebeb; padding: 15px; border-radius: 5px; margin-top: 20px;\"\u003e\n\u003cp style=\"margin: 0; text-align: center;\"\u003e\u003cstrong\u003e🦋 Butterfly Landing Pad\u003c\/strong\u003e\u003cbr\u003eIf you want to see Red Admirals and Peacocks in your garden, plant Echinacea. The wide, flat landing pad of the central cone is perfectly designed for butterflies to rest while they feed on the high-quality nectar.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv style=\"margin-top: 30px; text-align: center; padding: 20px; background-color: #f4f9f4; border-radius: 8px; border: 1px solid #dce7dc;\"\u003e\n\u003ch3\u003e🏆 Robust Garden Stamina\u003c\/h3\u003e\n\u003cp\u003eKnown for its stamina and ability to thrive in baking-hot conditions, \u003cem\u003eEchinacea purpurea\u003c\/em\u003e is an essential choice for those wanting to create a naturalistic, low-maintenance garden that supports a huge range of British pollinators.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Bishy Barnabees Cottage Garden Ltd","offers":[{"title":"Default Title","offer_id":57403645952374,"sku":"ECH-PRP","price":2.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1514\/0412\/files\/echinacea-purple-coneflower-9994252.jpg?v=1774536394","url":"https:\/\/www.dandys.com\/products\/echinacea-purple-coneflower","provider":"Dandy's Topsoil \u0026 Landscape Supplies ","version":"1.0","type":"link"}